For some, a blank screen or page is a source of anxiety. For me, it is a thrill. I love crafting words (or wordsmithing).
You may have heard that your website should have a blog (it should). Perhaps you took that advise and now have a blog page on your website that hasn’t been updated since 2012 (that’s not good). Having an up-to-date blog does a few good things.
1. Share Information
A blog can be a useful source of information for your customers and prospects. It shows you as an expert in your field and can answer questions without talking on the phone.
All of that fresh and relevant information is what Google likes. Those blog posts help your website to be found when people look for the service or products that you offer.
3. Social Content
A new blog post going up is perfect content to share on your social media channels. Let customers know you’re sharing info and direct them to your website.
Many of you are thinking “But, I’m not a writer. How’s that going to work?” Relax, I am a writer. Your business has a story to tell. You know how to do things that other people don’t. You sell something that you want people to know about, let’s spread the word.
Interested in how we could get that blog page up to speed? Let’s blow the dust off and add fresh content.
Are you at a loss for words? If it’s hard for you to put your mission and services into the right words let me help. I will take the time to learn about you and your business and craft copy that conveys who you are and what you do in a professional way. This copy can be used for websites, brochures, menues, emails, and more. I’m a big believer that words matter and carefully chosen ones make a much better impression.